Online Journalism: Spring 2011

the class blog

Archive for the ‘Lecture Links’ Category

Analytics, Affiliates, and other Monetization Ideas

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Analytics: Understanding Where they’re coming from
Google Analytics
Beginning Analytics video
Analytics basics
Google Analytics for WordPress Plug-in

Make Modest Money: Simple ad programs
Google Adsense
iTunes Affiliates
Amazon Associates

Raise Money
Kickstarter

Written by sinker

May 6, 2011 at 11:20 am

Posted in Lecture Links

Lecture Links 4-22-11

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Calls to Action
Creating effective calls to action
37Signals tests calls to action

Flickr’s clear calls to action
37 Signals answers basic questions fast
Culinary Culture makes the sale

User-Centered Design
I love that there is a government website about this.

Compare & Contrast
Google vs Yahoo
The Bold Italic vs SF Weekly

Ask yourself: What do these sites want me to do?

Written by sinker

April 22, 2011 at 11:27 am

Posted in Lecture Links

Lecture Links 4-15-11

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Written by sinker

April 15, 2011 at 11:36 am

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Powerful Copy and Paste Coding

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Google Web Elements: Simple copy & paste widgets that allow for a lot of interaction with Google content. This allows for things like:
Conversation Web Element: You can bring basic comments into a page thanks to this Web Element.
News Web Elements: You can bring in a search from Google News or Youtube.
Google AJAX Search API Wizards: Slightly more complicated, but more powerful, than Elements for finding and displaying things from the web.
Twitter Widgets: including embeddable, real-time Twitter searches.
Facebook Widgets: Warning, I find these to be hinkey, but they’ll bring various bits of Facebook into your site.
The motherlode: Google Gadgets: Built by others, code for integrating everything from RSS feeds to games into your site.
RSS Reader+: Especially helpful is this embeddable RSS reader, which can bring all sorts of content from around the web into your site.

Written by sinker

April 1, 2011 at 10:42 am

Posted in Lecture Links

HTML & CSS tools

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Here’s a link to the absolute most basic HTML structure around. Copy and use!

REFERENCE GUIDES
The best reference site that I’ve found to help you with grasping both basic and advanced HTML and CSS is a site called HTML Dog.

It not only includes a number of very good tutorials for people working at beginner, intermediate, and advanced levels, it also includes a complete reference for both HTML tags and CSS properties, complete with examples of use.

Bookmark it, and use it regularly. The best way to learn this stuff is to simply try it out and look at how other sites do it using a tool like Firebug.

FIREBUG
Firebug, the Firefox add-on that lets you dig into site structure and design.

HTML TOOLS
Text Wrangler the free text editor we used in class today. If you’re on a PC, Notepad works just great as well. IN EITHER CASE: Be sure to save your files with the .html file type, not .txt.

Pastie, a great tool for pasting your text-based code and getting a URL back that you can easily e-mail or Tweet to someone.

CSS TOOLS
CSS Type Set. A great tool for setting all sorts of font properties in CSS.

A great font preview that gives you the CSS code for the examples

Color Picker a very intuitive web app to pick HTML-ready colors.

Written by sinker

March 11, 2011 at 11:21 am

Posted in Lecture Links

Tools for Group Collaboration

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the google suite
Google Docs
Google Calendar

the social networks
Facebook
Twitter

collaboration-focused tools
Basecamp

Written by sinker

March 4, 2011 at 1:38 pm

Posted in Lecture Links

Lecture Links 2.25.11

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Page Rank Checker: a great tool for checking the PageRank of sites around the Internet.
Google: Obviously, great for search. But the new left-hand sidebar allows for narrowing that search to different media types. Unbelievably helpful.
Twitter Search: For finding a needle in the Twitter haystack.
Listorious: A great third-party tool for finding people and lists in Twitter.
Google Reader: Collecting RSS feeds.
Google Alerts: Can send to e-mail *or* to a feed, which you could then consume in Reader
Twitter Lists: A great way to curate a group of people you’re following in Twitter.

Written by sinker

February 25, 2011 at 11:26 am

Posted in Lecture Links